Let's be honest. Often we don't like to talk about earning more money, out of fear that people will think of us as being concerned about money more than people. What's interesting is that you'll never hear this about getting good grades in school. When we learn to reject the culture that high grades are good but earning high income is bad, we learn to think of money as something that gives us positive LEVERAGE.
When we work smart and hard at enterprise or business, we are rewarded with more money. That's good for everyone. If people are rewarded with money or anything without the hard work, those people become entitled.